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Posted by Bill S on March 19, 2008 at 11:54:36 am EDT
In reply to Choosing Off-trail Boots, Follow Logic or Hype? posted by overmywaders on March 17, 2008 at 1:56:16 pm EDT

overmywaders said

Quote:

Well, the topic is whether we should make our decisions based upon logic or marketing hype.

I wasn't going to comment on this topic, but I will just respond to this statement - Kind of obvious what the answer to this loaded question is, isn't it? Hype is hype, biased, prejudiced, unreliable carefully selected non-information. I would hope everyone, even newbies, would know that relying on hype (and "commercial messages" of any kind) is a sure way of ending up with junk that costs too much, doesn't do the job, and falls apart quickly.

Reminds me of something I keep encountering at the Outdoor Retailer Show. I stop by the booth of some manufacturer (could be packs, socks, clothing, even sometimes climbing hardware) and ask what improvements have been made for the next season's versions. All too often, I get "here are our great new colors" and nothing about function, durability, suitability, or those things that really matter. Who cares about what color your socks are when you are 20 miles into the backcountry, and they are inside your boots anyway?

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