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Posted by Bill S on April 11, 2008 at 5:16:40 pm EDT
In reply to Customer Service posted by hahayourdead941 on April 6, 2008 at 10:01:42 pm EDT

Interesting story, and catches me up on some acquisitions and divestitures. I had forgotten about K2 picking up Coleman (Johnson Worldwide has sold off several of their brands, which Tom mentioned in his response. Tom did not mention that Dana Designs (name now dropped) got bought by K2 and put under the Marmot umbrella, an interesting point since many of us here love to extol our Dana packs (like my Terraplane and my son's Bomb Pack). Johnson Worldwide (JWA) was started by the Johnson who was head of Johnson's Wax company (he was an avid outdoorsman, though more of a fisherman and hunter than a backpacker) for the purpose of gathering a bunch of good outdoor companies (some of us consider those companies to be ok, but not really all that good in their products). But, as I said, JWA has been divesting itself of some of the companies, often to the likes of Jarden/K2. It was also amusing to read in the article that VF Corp has sold off their original namesake, Vanity Fair - guess we can't make the jokes anymore.

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