OUTdoors IN style?

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Posted by cknipple on December 7, 2007 at 9:49:10 am EST

Just wondering if any of you had noticed the trend of people around my age (20s) wearing clothes from outdoors companies. Since I'm in college, I see a lot of it. I have to laugh every time I go to Outdoors, Inc. (my favorite outdoors store in Memphis), because I'll see the other college-agers (or however you spell that) going through the North Face and Arc'tery'x jackets, not worrying about the materials that they're paying for, or the performance capabilities of the item, but more worried about if they'll match a pair of shoes in their closet or something. I also, admittedly, get jealous, since I don't have the funds to have as much "gear" as they do. At my school, Chacos and Keens have become very popular, and I probably see about 30 pairs a day. Of course, some of these people wearing them are actually outdoors enthusiasts, but not most or many. I've always thought this sort of thing is funny, whether or not it's about outdoors gear. I still laugh at kids who go into Hot Topic and buy everything that the store tells them is cool, without understanding what they're supporting. My favorite is when the kids end up wearing a Christian band's t-shirt, and try to make fun of me for going into the store in jeans and a t-shirt. You should see the looks on their faces when I tell them what they're wearing.

Just so you know, I don't have a problem with people wearing outdoors gear as a fashion decision, I just think that it's funny. I'm sure that a lot of them know what they're wearing, but it's still funny to me. I would never shorten the life span of my gear by wearing it around in day to day use. What do you guys think about this?

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