LIFESAVER SUPPORT TO THAILAND
Let me begin by saying, Lifesaver USA is truly sorry that Ms. Maythinee feels the way she does about our support to the people of Bangkok during the recent and ongoing flooding of their city. However, we felt it necessary, due to her disparaging words, to provide a little different perspective.
As the flood waters began to rise in Bangkok we were contacted by several private entities wishing to procure systems for distribution to flood victims. In support of these requests we made a corporate decision to not only provide the units at a greatly reduced price reserved for humanitarian use, we also decided to add an additional discount which equaled the gross revenues percentage attributable to the units that our company gives back to the community each year. Due to the extensive level of flooding we also chose to provide an additional pallet (55 units) at no cost and with shipping paid for by Lifesaver USA.
So, in all, Lifesaver USA provided over $31,500 in aide to flood victims. This is a considerable sum for a small veteran owned business, especially in this economic environment. So, the accusation of “Cheap PR” I don’t think holds water.
That being said, Lifesaver USA is chartered as a Social Business whereby our members have committed to the focus of the company being that of giving back, giving back to our community, our country and our World.
Granted, there were certainly some added challenges encountered as we worked to get the units in to Thailand. It was frustrating as we attempted, for anticipated expediency, to have units ship direct from the factory floor in the UK to Bangkok while using our US based shipping partners and trying to overcome the language/written barrier as it related to Thai customs etc.
Not to mention logistics issues that arose from one of Bangkok’s two major airports being closed due to flooding. The shipment took several extra days to get in-country and through customs. We were very sorry about this and no one was more frustrated than we. However, throughout the process we relayed daily updates to all involved as to the delays and the progress of the shipment and in some cases likely over communicated since on at least one occasion we passed on incorrect information from the shipping company, without verification, that the pallets were in Thailand when in fact they were not.
Ms. Maythinee, however, refused to listen to reason and expected instantaneous results that anyone who has worked in the humanitarian field supporting international logistics during a time of crisis knows is not possible. She was further upset when we made aware our concerns several weeks later upon learning that units had not yet been fully distributed. This raised red flags as we are always wary of potential fraud resulting in units being entered in to the black market.
As sad as it is, we have had instances in the past where individuals have posed as concerned humanitarians only to capture reduced prices and free systems solely for the purposes of black market sales. I explained to Ms. Maythinee that we had a similar issue in Pakistan last year and we only want to ensure the systems are getting into the hands of those that need them the most. Not being resold or handed out to friends or the privileged while the poor are left to fend for themselves in the streets.
Apparently, Ms. Maythinee took our subtle questioning and concern as a threat and proclaimed that she would spread disparaging comments about us far and wide.
So, in closing, an old adage comes to mind, “No good deed goes unpunished.” And that’s OK. We know that because of the revolutionary technology of the Lifesaver Ultra Filter combined with our company focus on giving. We have much more “punishment” to endure.
Lifesaver USA: Think Differently - Live Responsibly - Drink Confidently.
For more information on our humanitarian work please go to lifesaverrelief or lifesaverusa.com to learn more about the Lifesaver Ultra Filtration Technology.