NRS Bungee Paddle Leash
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Here's what other sites are saying:
Don't lose your paddle during that unexpected wet exit. Hook-and-loop closures secure one end to your paddle and the other to your hand or deck rigging. 3' long, 3 mm shock cord with swivel. This product is not intended for use in whitewater applications due to possible entanglement in swift water.
Keep your paddle with you or the boat during that unexpected wet exit.