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Here's what other sites are saying:
Send your kid off to school this year with a backpack that doesn't have cartoon characters on it and won't start to fall apart by spring break. The Burton Kids' Nanook Backpack has tons of internal and external pockets to keep your little scholar organized, including an internal mesh pocket, an external media pocket, and a side water bottle sleeve. It also has Burton's lifetime guarantee to ensure that it will last for years to come, and it's a hand-me-down the younger siblings actually won't complain about after big brother outgrows it.